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Visit Lichfield 2017 Tourism Guide

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by Tony Collins (subscribe)
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Discover The Tourism Delights Of Lichfield During 2017
All the many delights of historic Lichfield have been laid out in a newly launched guide book to help boost the city's tourism throughout the rest of the year. The Visit Lichfield 2017 tourism guide was officially unveiled at the city's Lichfield Garrick theatre on Wednesday 8 February when tourism providers and representatives from across Lichfield District assembled for the formal launch.

Visit Lichfield
The launch of the 2017 Visit Lichfield tourism guide

Produced by Lichfield District Council's tourism team, the guide aims to encourage more visitors to the district by highlighting city and district attractions, events, tours, shops, eateries, visitor accommodation, and wedding venues among others. The theatre was chosen for the launch venue as 2017 marks the 300th birthday of David Garrick a famous actor, manager and playwright who grew up in Lichfield and was a contemporary of Samuel Johnson. A key focus of the year will be Garrick300, which will see David Garrick themed events take place across the city.

Visit Lichfield, Tim Ford
Lichfeld Garrick Artistic Director Tim Ford with a maquette of David Garrick

Tim Ford, Artistic Director of the Lichfield Garrick, said: "2017 is such a special year as we celebrate our theatre's namesake, David Garrick. As the man who produced 24 Shakespeare plays, we are excited to be bringing Cymbeline and Romeo and Juliet to Lichfield audiences. On top of this we are busy crowd funding an iconic statue of David Garrick by the sculptor Peter Walker, which we hope to display outside the theatre. We are also running a playwriting competition to seek out undiscovered literary talent. There will be plenty more Garrick300 activities taking place at heritage venues right across the city, which are detailed in the new guide."

Ken Knowles, David Titley
Ken Knowles and David Titley perform at the guide launch

Guests at the official launch of the tourism guide were also treated to a performance of The Actor and the Doctor by Ken Knowles and David Titley, offering a glimpse into David Garrick's and Samuel Johnson's friendship, which they struck up in Lichfield and continued when they travelled to London to seek their fortunes. Councillor Helen Fisher, Cabinet Member for Tourism & Communications at Lichfield District Council, said: "Our visitor guide is a fantastic resource for anyone wanting to discover all the district has to offer. It shows just how much there is to do and see. On top of the Garrick300 celebrations, we have a wealth of events taking place throughout the year, including the Bower, Fuse, Burntwood Wakes, The Lichfield Festival, Lichfield Food Festival, Lichfield Proms, the Heritage Weekend and many more."

Lichfield Garrick
The guide was launched at the Lichfield Garrick theatre

Around 60,000 copies of the Visit Lichfield guide have already been distributed to tourism providers across the country. The publication is also available at Tourist Information at St Mary's on the Market Square and it can be downloaded online.
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Why? Discover All The Delights Within Lichfield During 2017
When: During 2017
Where: Lichfield Garrick, Castle Dyke, Lichfield WS13 6HR
Cost: Prices of events will vary
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The guide will be so useful
by Jay Johnson (score: 3|1368) 1800 days ago
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