The Museum of Brands, Packaging and Advertising exhibits 12,000 products and advertising media collected over the years worldwide. It was on the initiative of the Director of Collections, Robert Opie. He has amassed a collection of 500,000 English advertising visuals.
Thousands of objects are from Gloucester's "Museum of Advertising and Packaging", between 1984 and 2001, before settling in London in 2005. The collection has been enriched since its birth with many other original products such as toys, magazines, technological products, various souvenirs, fashion accessories or design objects.
The Museum of Brands, Packaging and Advertising points out that manufacturers, retailers and designers are now working as a consortium to have a sustainable and citizen-friendly approach to packaging to preserve the environment.
The purpose of this museum is to show the public of all ages, by a multitude of illustrations (advertisements and other visual supports in support), the importance that advertising has in our daily life and to give us the keys that are necessary to make better use of the planetary resources that will allow us to become an enlightened consumer.
Opening hours of the museum: Tuesday to Saturday from 10 am to 6 pm, and Sunday from 11 am to 5 pm.