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Find Out What 50 Tourism Providers Have To Offer In 2017
Tourist attractions across both Lichfield and Tamworth displayed their 'wares' during a special 'swap shop' event designed to outline their combined events over the forthcoming spring and summer. Visit Lichfield, in partnership with Visit Tamworth and Enjoy Staffordshire, jointly organised the Lichfield & Tamworth Swap Shop which was held at Drayton Manor Theme Park, near Tamworth.
Swap shop hosts Drayton Manor display their material
Some 50 tourism providers from across the region gathered at Drayton Manor to swap literature, such as brochures and guide books, and also network. Among the various tourism providers taking part were Chasewater Railway, The Civic Hall in Bedworth, the SnowDome in Tamworth and Erasmus Darwin House in Lichfield. The swap shop is regarded as a simple but effective way for tourist destinations to make sure their leaflets are available at as many venues across the region as possible in order to help attract even more visitors.
David Bathurst, Vice Chairman of Lichfield District Tourism Association, said: "It is so important that we encourage and help our tourism providers, and Swap Shop represents the fantastic partnership working that exists between tourism businesses from across the district and region. By coming together, not only can we market ourselves to one another and each other's customers, we can share ideas and develop further partnership working. We'd like to thank Drayton Manor who kindly offered us the use of the Tower Suite and to Pear Communications who provided the morning refreshments."
2017 is set to be an exciting year across Lichfield District, and the visitor economy will continue to play an important role. An added attraction this year is the programme of events to mark the 300th anniversary of Lichfield playwright and actor David Garrick. Celebrations include talks, theatrical performances, and a community party on the Market Square in Lichfield on Staffordshire Day.
Tame Valley Wetlands was another of the tourism providers at the event
The National Memorial Arboretum at Alrewas is looking forward to its first full summer season with its new visitor centre, recently officially opened by the Duke of Cambridge. In addition, Lichfield Cathedral is set to welcome an exhibition of paintings and related work by the famed painter Turner. There is also a packed programme of festivals during 2017, including the Lichfield Blues and Jazz Festival, Lichfield Festival, Fuse, Burntwood Wakes, Lichfield Food Festival, Lichfield Proms in Beacon Park, Lichfield Heritage Weekend and the Christmas Festival. There is also the new Homes and Garden Festival taking place in the city this May.