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Published December 4th 2012
Purveyor of fine teas
The flagship store of the East India Company in Mayfair is a place that celebrates its deep, colourful history, as well as the finest of modern gourmet products. The company was founded by Queen Elizabeth I in 1600 and at one time controlled half of all world trade. With such a lengthy heritage, the company is very committed to products that maintain a connection with their history, which 'enable customers to feel a sense of belonging and connection through the centuries'. Although the shop supplies over 350 luxury products (such as coffee, chocolate, biscuits, wines), the company is most famous for its tea.
The 'Tea Library' of East India Company contains black, green, white, herbal, flowering, and iced teas specially selected by the company's tea tasters. Of particular note is the Darjeeling Tea, which is derived from a tea-producing region of India originally established by the East India Company. The Governor Aungier's Bombay Chai Tea has just the right amount of peppery spice and is delicious with or without milk. Also of note are the iced teas, which is a rare find in the British Isles (being much more typical of American tea shops).
The East India Company is both a step back into the time when the sun never set on the British Empire and a step forward into the world of luxurious gourmet gifts. In keeping with its long history in the tea trade, the teas of the East India Company are particularly not to be missed.