Christmas Shopping @ Disney Store Oxford Street

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I have been to the Disney Store in Kingston before, and thought it was a great place on my first visit. On my second visit, however, I felt like I'd seen it all before, and my interest wained. I had no interest in going back. So when I saw the Disney Store on Oxford Street, I almost walked past - but the Christmas themed windows called to me like a siren, and I did journey inside. I'm glad I did too, because the Oxford Street Disney Store is so much bigger, and it is one you can go into again and again and not get bored with.



I was welcomed by Donald Duck, who was standing on guard at the entrance. He performed his duty very well, because he was uncharacteristically silent and unflustered. As you walk around the ground floor, you will meet his other life size friends, including a Goofy who is surrounded by Christmas Trees, and Minnie Mouse, who is rotating round on top of a truck filled with presents.



You'll definitely get some good deals on gifts at the Disney Store at the moment. What stood out to me the most were the giant plush toys for only £20. You can also buy lots of Disney themed decorations, such as Christmas tree ornaments, Christmas stockings, and large Santa sacks for the bottom of the bed.



Comprising of two levels the ground floor is like a teaser for the Aladdin's cave below. Or should I say a Frozen underground castle? Frozen has become one of the most popular Disney films ever made, and the highest grossing animated film of all time. Usually the buzz of a great film dies down after a few weeks, but the hype of Frozen has now reached its one year anniversary, and unsurprisingly is the focus of Christmas.



From dolls to costumes to plush toys, Frozen has almost taken over completely. There is still room for some of the other films, but these are mainly princesses, Mickey Mouse and gang, Pixar, or some of the recently taken over franchises such as Star Wars. I can't help but feel there should be a more even distribution. I never see any memorabilia for the great Robin Hood, Sword in the Stone, Fox and the Hound or even 101 Dalmatians, which I think is a shame.



Saying that, I cannot complain about the amazing Christmas layout, featuring life-size models of Anna, Elsa, and Sven the reindeer. They create such a festive atmosphere, and make you feel a bit giddy with excitement. The atmosphere is made more magical by the low lighting.



There are interactive experiences for kids to enjoy, including a hideaway igloo for toddlers, and a movie screen. I'm not sure exactly what it is showing because whenever I walked past, it just said 'a magical event will be starting soon', so I must have kept missing it.



For adult fans, there are a range of collectibles, such as porcelain figurines and homeware. My favourite were the soup mugs, which were simple, but elegant.



The Disney Store on Oxford Street is a wonderful place to visit, but it is very busy, and might involve a fair amount of squeezing past people or peering over shoulders, particularly around this time of the year. If you are missing any DVDs from your collection, however, I highly recommend a visit, because at the moment the classics are available from £3.99 - £9.99 in beautiful new shiny covers.

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