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Benjamin Pollock's Toyshop

Home > London > Fun for Children | Shopping
by Charlotte Clé (subscribe)
Charlotte is a freelance writer and stylist living in London. Do also have a look at her Fashion Blog at
Published October 5th 2012
Where all childhood needs are fulfilled
Tucked away behind glittery cupcake stores, on top of a tiny staircase in the middle of Covent Garden, is a shop that provides the perfect mixture between childhood memory for the older generation and paradise for the younger - Benjamin Pollock's Toyshop, owned by the actor Peter Baldwin.

Now, there are a lot of toyshops in London, but already the humble path towards this gem suggests that it is not just another toyshop overloaded with neon coloured dolls that fall apart on first touch. Benjamin Pollock's is a traditional toyshop, recreating a whimsical atmosphere in their shop with their toy theaters, shadow theaters, handcast and painted miniature figurines, and vintage toys.

Whether it is tiny push-along animals, tiles depicting Shakespeare plays, or the odd Goldilocks and the Three Bears miniature; whatever fairytale or theater play recreation your heart yearns for, Benjamin Pollock's Toyshop caters for you.

Varieties of fashion paper doll books that I, personally, have only ever seen one from my grandmother's times, and toy theatres ranging from depictions of Cinderella, and Charles Dickens to the big budget Aladdin creations are worth a stop by in your day for a visit, and maybe even a purchase.

For the very young generation that might not appreciate the delicacy of these items, Benjamin Pollock's boasts a wide variety of carefully selected modern day toys, including string game books, wooden flex worms, plush toys, and colouring books.

As last point to mention, for all Victorian toy theatre fans, as well as everyone that never had the experience, the owner Peter Baldwin will perform Great Expectations on the 14th of October. I strongly urge you to enquire in the shop for tickets and all other tiny paper cut pleasures.
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Why? One of a kind theatre toy shop
Phone: 0044 (0) 2073797866
Where: Covent Garden
Cost: All budgets
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