Visitors can watch live demonstrations, take home the recipes in an exclusive showguide and see the chefs showcasing a selection of knives supplied by Zwilling. Afterwards, they can get the latest cookbooks signed by their favourites.
Demonstration: Belinda Yip introducing new Lee Kum Kee dishes at 2014's BBC Good Food Show
A new feature at the show is the BBC Good Food Stage, sponsored by Lakeland and hosted by Barney Desmazery and Cassie Best from the BBC Good Food cookery team. The stage features a combination of celebrity interviews and recipe demos. Visitors can hear from celebrity chefs and experts, discover their culinary secrets, hear top tips for summer food and get recipe ideas from live demonstrations.
Another exciting attraction is Discover and Learn by Lexus, an interactive feature consisting of three themed masterclasses which focus on different foodie areas - cupcake decorating with Marcus Bean, sushi making with Yo Sushi and taste sensation with Flavour Sense Nation. The experts will share their knowledge in 30-40 minute step by step masterclasses, for all ages and abilities.
Also new this year is the Lindt Excellence Tasting Experience, which advises participants on pairing wines from across the globe with their favourite chocolate, guided by wine expert Tom Forrest.
Speciality: Michelle and Kevin Waugh with their artisan Fortune Cookies
The Producers' Village is a huge speciality food market at the heart of the show, packed with small artisan producers. Look out for BBC Good Food Champions and Bursary Award Winners who pride themselves in the quality and provenance of their produce. Plus, after all that shopping, visitors can take a well-earned break in the Summertime Lounge.
The Ludlow area is famed for its connections with food so the Ludlow Producers Market section of the show is unmissable as it brings together a collection of producers from Ludlow and the Marches. With an emphasis on local independent food and drink producers this is a great opportunity to pick up some interesting products that visitors won't find in the supermarkets.
Further afield: Raymond Java and Adib Rahim on the Malaysia Kitchen stand
Looking further afield, in the Chinese Pavilion you can discover Far Eastern flavours, including teas, wines and spirits.
At lunchtime, head for the BBC Good Food Kitchen for dishes inspired by bbcgoodfood.com seasonal recipes.
A ticket for BBC Good Food Show Summer will also give you entry to BBC Gardeners' World Live, taking place at Birmingham NEC at the same time.